Amazing Print Ads - Part 3

To create a good ad is extremely challenging, specially because of the digital tendency we have now. In this post I want to talk about some print ads I found on the web, but first of all I want to make clear that I'm not agree in using sex to sell, thats very common and you see it in many ad campaigns, for me is the easiest and lazy way to sell... But what about sex products? How can you sell them without being so explicit? Well, Durex Condoms has the answer, they have a series of brilliant ads! Take a look:

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Amazing Print Ads - Part 2

More than a year ago I posted an article about some print Ads that, in my personal oppinion, are amazing! Now I have another series of ads that not only are very well executed, they also touch people's emotions and have great creative concepts behind, take a look:

 

Authentic Wildlife Documentaries - Animal Planet

 

Bad Water Kills More Children Than War - UNICEF

Blocked Nose? - Otrivin

 

Bubblegum - Arcor

 

Cigarettes Smoke People - Cancer Patients Aid Association

Dirty Jobs - Discovery Channel

 

Fun Up Your Home - Microsoft

More Volume - Schwartzkopf

 Optical Zoom - Olympus

 Root Out Disgusting Fungi - Tolnaftate

Second Hand Smoke In The Home - The Roy Castle Lung Cancer Foundation



Verbal Abuse Can Be Just As Horrific - Aware Helpline

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Twitter: Faster Than Earthquakes!

Yes, Twitter is faster than earthquakes! If you don't believe it look at this:

With this TV Spot Twitter reinforces its equities: a real-time information network that connects you to your friends, experts, favorite celebrities, and breaking news. Great campaign, I really like it!

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Pepsi Vs. Coca-Cola

It is no secret the rivality that has taken place for many years between Pepsi and Coca-Cola. This time, Pepsi launched a campaign called "Summer Time Is Pepsi Time" where Pepsi receives help from Santa Claus (an iconic Coca-Cola character).

Massimo d'Amore, CEO-PepsiCo Beverages America said: "Its right for Pepsi to play with this inside joke that in summer time everybody drinks Pepsi, even the most iconic Coke celebrity, which is Santa" and I agree! I really like the campaign and the execution! Take a look at the spot:

This spot was created by Omnicom Group's TBWA/Chiat/Day. What do you think of this new Pepsi campaign? Do you think Pepsi can "own" the summer?

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In the mood for cooking? With Coca-Cola?

Coca-Cola Venezuela wants to share with you simple cooking recepies with their spots called "Secretos de Casa" (in english: Home Secrets) in Televen, a private national TV Network. 

It is good to mention that in Venezuela the law does not allow to do product placement in TV shows or regular branded entertainment in open TV, so the turn of 2 minutes of regular spot but with the look-and-feel of a TV show is very smart!

There are more "Secretos de Casa" to come!!! Enjoy and happy cooking!!!

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Do you like Angry Birds...?

 

This TV Spot from T-Mobile is great! What a great concept and execution!!! For the first time ever, watch how people use a simple smartphone to play a life-size version of the cult Angry Birds game. Complete with real shooting birds and exploding pigs! Ahhh, the power of technology...

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Yummy Friday!

Happy friday everyone! Today I woke up thinking in sweets and surprisingly I found a new Ad Campaign with great and original print executions from Spain and the pastry shop "Pastélite". All the versions are very funny and yummy! Take a look:

-Are we some kind of lollypop?
-Maybe Some kind of cake?
-Well… Why don't you try to get it out of your head!
You don’t know how much you like them yet. Discover our Cakepops

-Hurry up!
-The driver is waiting to take us to the party!
They are rich, and they behave as so.

-Is it true what they say? Am I adopted?
Cupcakes & Minicupcakes assortment. Take the chance of tasting them all!

Oh my God! I don't know what to wear!
Our cupcakes take care of every detail: that’s the only way to turn their parties into exclusive events.

 -Yippee!
-We’ve been invited to our first party!
Childhood inocence: If they were not so tender, our minicupcakes couldn’t be that tasty!

 -Oh no! We're wearing the same sun hat!
Our cupcakes make every effort to excel: that’s the only way to turn their parties into exclusive events.

The Ad Agency that created all the prints is GettingBetter from Alicante, Spain. Source: Ads Of The World

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